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Boa Lingua Platform Enhancement & Expansion
  1. case
  2. Boa Lingua Platform Enhancement & Expansion

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Boa Lingua Platform Enhancement & Expansion

djangostars.com
Education
Hospitality & leisure
Tourism
Travel
Business services

Challenges with Legacy Systems & Scalability

Boa Lingua's operations were fragmented across multiple older systems, leading to inefficiencies, high maintenance costs, and a disjointed customer experience. The need for a unified, modern platform to improve usability, accelerate processes, and support future growth was identified.

About the Client

Largest platform for language travel in Switzerland, connecting travelers with language schools globally. Offers a wide range of destinations, schools, and courses.

Core Project Goals

  • Redesign the user experience (UX) and user interface (UI) to improve usability and customer satisfaction.
  • Develop a tailored e-commerce application to consolidate functionality from disparate systems.
  • Introduce advanced operational automation.
  • Expand Boa Lingua's digital presence and market reach.
  • Enhance personalization and provide expert advisory services to customers.
  • Improve data management and standardization across the platform.

System Functionality

  • Custom booking engine with advanced filtering and personalized recommendations.
  • Master Data Management (MDM) module for efficient data management across schools, courses, and locations.
  • Product Information Management (PIM) to manage travel-related products and pricing.
  • Custom CRM system for customer relationship management and marketing automation.
  • Content Management System (CMS) for managing content in multiple languages.
  • Integration with payment gateways for secure online transactions.
  • Reporting and analytics dashboard for tracking key performance indicators (KPIs).

Technology Stack

Django
Python
Relational Database (PostgreSQL or similar)
JavaScript (React, Angular, or Vue.js)
Cloud Infrastructure (AWS, Azure, or Google Cloud)

External System Integrations

  • Payment Gateways (Stripe, PayPal)
  • Email Marketing Platforms (Mailchimp, SendGrid)
  • Accounting Software (Xero, QuickBooks)
  • Travel APIs (for flight and accommodation booking - potentially in future phases)

Non-Functional Requirements

  • Scalability to handle increasing user traffic and data volume.
  • High availability and reliability.
  • Security to protect customer data.
  • Performance to ensure fast loading times.
  • Responsive design for optimal viewing on all devices.
  • Accessibility compliance (WCAG).

Expected Business Value

This project will result in increased operational efficiency, reduced costs, improved customer satisfaction, and enhanced market competitiveness for Boa Lingua. The modernized platform will enable faster growth, better personalization, and a more seamless travel booking experience, reinforcing Boa Lingua's position as a leader in the language travel industry.

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