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Augmented Reality Banking Experience Enhancement

hedgehoglab.com

Financial services

Banking

Challenges in Modern Banking Experience

Stagnation in online banking capabilities limits service offerings, particularly for complex financial products like mortgages and business loans. Over-reliance on physical branches creates high operational costs while customer preferences shift toward digital-first interactions.

About the Client

Global banking institution with 100+ million customers and 14,000 physical branches seeking digital transformation

Strategic Project Goals

Develop augmented reality (AR) technology for immersive virtual banking
Replace physical branch visits with secure digital alternatives
Enhance personalization of financial services through digital channels
Reduce global real estate overhead while maintaining service quality

Core System Capabilities

Augmented reality branch simulation with spatial navigation
Secure video conferencing with banking professionals
Digital document signing and identity verification
Personalized financial product recommendations
Multi-language support integration

Technology Stack Requirements

AR development frameworks (ARKit/ARCore)

WebRTC for real-time communication

Cloud infrastructure (AWS/Azure)

Blockchain for secure transactions

AI-powered personalization engines

System Integration Needs

Core banking systems (CBS)
Customer Relationship Management (CRM)
Identity verification services
Payment gateways
Analytics platforms

Operational Requirements

Military-grade encryption for data security
99.99% system availability SLA
Low-latency video streaming optimization
GDPR and financial regulation compliance
Scalable architecture for 10M+ concurrent users

Business Transformation Projections

Anticipated 40% reduction in branch-related operational costs within 3 years, with 25% increase in digital service adoption rates. Expected enhancement of customer satisfaction scores by 35% through personalized AR interactions while maintaining regulatory compliance across 100+ operating jurisdictions.