Web Application Enhancement for Food Subscription and Delivery Platform

The client operates a web-based order management system built on a CMS that requires bug fixing, performance optimization, and new feature development to improve user experience, order reliability, and operational efficiency. The existing system needs enhancements to handle holiday delivery blocks, referral programs, advanced meal filtering (e.g., allergy/diet tags), and automated anomaly detection for critical processes such as subscriptions and payments.

A medium-sized meal prep and delivery startup offering healthy, balanced meals with online subscription management.

• Implement a comprehensive UX audit to identify usability issues and inform redesign efforts.
• Redesign and optimize key web application sections to enhance user engagement and navigation.
• Develop new functionalities including holiday delivery controls and referral programs.
• Enhance meal filtering features with tags for allergies and dietary restrictions to improve product discoverability.
• Introduce automated anomaly detection scripts to identify bugs in subscriptions, payments, and critical workflows, reducing manual troubleshooting.
• Increase automation of order processing to achieve at least 95% automatic fulfillment.
• Optimize application performance to improve page load speeds from 9 seconds to approximately 2-3 seconds.
• Reduce critical bugs to below 2 per week through enhanced monitoring and automated alerts.
• Establish a technical ownership team for ongoing maintenance and future development.
• Create a strategic roadmap for business growth and product evolution.

• User Experience audit report generation to guide redesign decisions.
• Implementation of new UI designs for key sections, ensuring consistency and usability.
• Meal product catalog with robust filtering options using tags for allergies and dietary needs.
• Subscription management system with capabilities to pause, renew, and block deliveries on holidays.
• Referral program feature allowing customers to easily refer friends via integrated links.
• Back-office interface for operational staff to manage delivery exceptions and monitor system anomalies.
• Automated anomaly detection scripts with automated email notifications for issues such as subscription failures, payment errors, and order discrepancies.
• Performance optimization modules to enhance page load speed and responsiveness.
• Order automation system reducing manual intervention to 5% or less.

• Payment gateways for secure payment processing.
• Email notification systems for alerting about anomalies.
• Referral and customer engagement platforms.
• Back-office management tools for operational oversight.

• Page load time optimized to under 3 seconds to match industry standards.
• System uptime of 99.9% with automated health checks.
• Data security protocols compliant with relevant standards.
• Scalability to handle increased customer volumes and product catalog expansion.
• High availability and fault tolerance for critical workflows.

By redesigning and optimizing the web application with new features, automated anomaly detection, and performance enhancements, the platform is expected to significantly improve user satisfaction, reduce manual operational intervention by 95%, lower critical bugs to less than 2 per week, and boost page load speeds from 9 seconds to approximately 2-3 seconds. These improvements will foster increased customer loyalty, operational efficiency, and support scalable growth.