Managing multiple sales channels through separate, outdated systems leads to inconsistencies in customer experience, inaccurate or unsynchronized inventory data, operational inefficiencies, and limited scalability. This results in delayed order fulfillment, customer dissatisfaction, increased operational costs, and hindered expansion into new markets. The client requires an integrated solution to unify sales channels, synchronize inventory in real-time, automate core processes, and support future growth while enhancing customer engagement.
A mid to large-sized retail brand operating multiple sales channels including online stores, physical outlets, and mobile platforms, aiming to deliver a cohesive and personalized shopping experience.
The project is expected to improve order fulfillment speed by at least 25%, enhance customer satisfaction and retention by around 20%, and increase overall revenue by approximately 18%. Additionally, operational costs will decrease through automation and process streamlining, enabling scalable growth and market expansion with a resilient, future-ready retail ecosystem.