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Managing multiple Amazon FBA businesses led to complex data pipelines with increasing reporting delays, misalignment across teams, and scalability limitations. Data integration challenges included disparate source systems (Amazon, Shopify, Facebook, Google) with varying formats, rate limits, and authentication rules. Schema changes and inconsistent field types across platforms caused transformation overhead, while growing data volumes degraded query performance and resource efficiency.
Aggregator of third-party Amazon sellers providing operational resources and expertise for acquired businesses
The reengineered platform will accelerate insight delivery by 70%, enabling data-driven decisions across marketing, finance, and operations teams. Real-time dashboards will improve cross-brand performance tracking accuracy by 30%, while automated inventory workflows will increase operational efficiency by 25%. Scalable infrastructure will support 500+ brands with consistent query performance, driving measurable improvements in advertising ROI across Amazon and multi-channel campaigns.