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The client required significant improvements in organic traffic and website structure to support business growth. Key pain points included suboptimal SEO performance, outdated website design, poor customer engagement, and insufficient technical optimization to meet evolving search engine algorithms.
Acknowledged online provider of certified pharmaceuticals and healthcare information in Western Europe, operating as an omnichannel retailer with delivery and pickup options
Projected 100% increase in organic traffic within 10 months, with 40% improvement in category page rankings, 25% higher customer retention from interactive features, and 12% increased conversion rates from optimized product pages. Enhanced technical SEO compliance will ensure sustained growth through algorithm updates.