Scalable eCommerce Platform Enhancement and Delivery Optimization

The client operates in a highly competitive eCommerce industry with a large and growing user base of retailers and brands. They face challenges in scaling their platform to support evolutionary growth, optimizing core functionalities, reducing operational costs, and maintaining high performance and user engagement. In addition, their existing infrastructure and delivery processes require restructuring to improve flexibility, performance, and cost-efficiency.

A rapidly growing B2B marketplace platform serving thousands of retailers and brands across multiple European countries, aiming to enhance platform functionality, performance, and delivery processes.

• Extend and optimize the core marketplace platform to support over 300,000 retailers and 30,000 brands across multiple European regions.
• Implement integration with various third-party payment and shipping systems to streamline transactions and logistics.
• Reduce operational costs related to third-party services and infrastructure by at least 30%.
• Improve user registration, product management, and customer claims workflows to enhance user experience and reduce manual efforts.
• Redesign and upgrade UI/UX elements to increase retailer signups (targeting an 80% increase) and overall platform engagement.
• Restructure the platform architecture from a monolithic model to a modular frontend-backend setup for increased flexibility.
• Migrate core pages to server-side rendering frameworks and enable Progressive Web App capabilities for mobile users.
• Enhance the deployment process through CI/CD pipeline improvements and automated testing, ensuring faster delivery cycles.
• Implement modern DevOps practices to optimize infrastructure costs and performance, including cost-effective scaling and resource utilization.

• Integration of multiple payment gateways such as Stripe, PayPal, and SEPA for streamlined financial transactions.
• Integration of logistics and shipping providers such as FedEx, DHL, and Royal Mail for efficient order fulfillment.
• Implementation of automated product and goods import mechanisms to minimize manual data entry.
• Enhanced back-office functionalities for smarter product attribution, categorization, and management.
• Improved user registration flows with minimal input for extensive user profiles.
• Customer claims processing with attachment support and preset product selection.
• Advanced messaging system allowing attachments, dialog sorting, and targeted communication.
• UI/UX overhaul of the marketplace homepage and brand landing pages to increase user engagement rates.

• Payment systems: Stripe, PayPal, SEPA
• Shipping providers: FedEx, DHL, Royal Mail
• Translation and localization tools
• Internal product management and customer service tools

• Platform scalability to handle over 300K retailers and 30K brands with minimal latency
• High system performance, including optimized page load times and response rates
• Cost efficiency through resource scaling and cloud infrastructure optimizations (targeting at least 70% cost reduction)
• Security enhancements to protect user data and transaction details
• Maintainability through modular architecture and automation

By implementing the proposed platform enhancements, the client aims to significantly improve operational efficiency, reduce infrastructure and third-party service costs by approximately 30-70%, support exponential user growth, and provide a seamless, mobile-friendly experience. These improvements are expected to lead to increased retailer signups by up to 80%, better integration workflows, and a more flexible, scalable technical foundation to sustain future growth.