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Scalable Digital Sales Platform & Mobile Application Enhancement for Large Telecom Provider
  1. case
  2. Scalable Digital Sales Platform & Mobile Application Enhancement for Large Telecom Provider

Scalable Digital Sales Platform & Mobile Application Enhancement for Large Telecom Provider

itmagination.com
Telecommunications

Identified Challenges in Scaling and Optimizing Customer Digital Engagement

The client faces difficulties with complex deployment processes for their mobile applications and requires a comprehensive sales platform capable of supporting tens of millions of users. Their current digital infrastructure limits quick development and efficient scaling, impacting customer experience and operational efficiency.

About the Client

A large multinational telecommunications corporation with hundreds of millions of customers worldwide, seeking to improve digital sales channels and mobile customer engagement.

Goals for Developing a Robust Digital Sales and Mobile Platform

  • Accelerate development cycles for mobile and sales platform solutions to enable rapid innovation.
  • Scale the application infrastructure to support tens of millions of users efficiently.
  • Enhance user experience through intuitive and user-friendly mobile and sales interfaces.
  • Streamline deployment processes and improve reliability and uptime.
  • Improve internal operational efficiency via integrated digital solutions.
  • Drive revenue growth by providing seamless access to digital sales channels.
  • Strengthen competitive positioning within the global telecom market through digital transformation.

Core Functional Specifications for the Digital Sales & Mobile Application System

  • User authentication and account management across mobile and web platforms.
  • Real-time sales transaction processing with secure payment integration.
  • Push notifications and in-app messaging to engage users proactively.
  • Customer data management and analytics dashboard for insights.
  • Deployment automation tools ensuring rapid releases and updates.
  • Multi-platform support including native mobile (iOS, Android) or cross-platform frameworks.
  • Scalable backend architecture utilizing container orchestration for load balancing (e.g., Kubernetes).
  • Integration with existing CRM, billing, and external communication systems.

Technology Stack and Architectural Preferences

Java and Kotlin for backend and mobile development
Xamarin for cross-platform mobile applications
Kubernetes for container orchestration
Python for automation and backend services

System Interoperability and External Service Integrations

  • Customer data management systems
  • Payment gateways
  • CRM and billing systems
  • Notification and messaging services

Performance, Security, and Scalability Benchmarks

  • Support for at least 50 million concurrent users with minimal latency
  • High availability and disaster recovery features
  • Compliance with industry security standards and data privacy regulations
  • Automated deployment pipelines to enable continuous integration and delivery

Projected Business Benefits from Platform Modernization

The new digital sales and mobile application platform is expected to significantly enhance customer experience, streamline internal operations, and increase revenue streams. It aims to support rapid development cycles, facilitate scalability to tens of millions of users, and improve market competitiveness through cutting-edge digital solutions.

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