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Redesign and Expansion of Email Delivery Platform

netguru.com

Information technology

Advertising & marketing

eCommerce

Challenges in Platform Modernization and Market Expansion

Outdated web application interface requiring modernization to compete in the email software market, need to expand platform accessibility for marketers while maintaining developer-centric functionality, integration challenges following acquisition of Mailjet, and requirement for improved data visualization and compliance management across multiple regions.

About the Client

Email delivery platform for SMEs and enterprises, specializing in transactional and marketing emails

Platform Modernization and Business Growth Goals

Redesign web application with developer-friendly API integration and marketer-focused tools
Create unified brand identity across platforms
Implement cross-regional compliance management (EU/US)
Develop comprehensive dashboard with advanced data visualization
Integrate Mailjet's features into existing platform

Core System Capabilities

API-based email sending/receiving infrastructure
Interactive analytics dashboard with customizable metrics
Cross-platform compliance management interface
Integrated CMS for content management
Smart billing system with usage tracking
Real-time alert system for email performance monitoring
Responsive design for developer and marketer workflows

Technology Stack Requirements

React.js

Node.js

AWS

Docker

GraphQL

System Integration Needs

Mailjet platform integration
Third-party authentication services
Payment gateway integration
Multi-region data compliance frameworks

Operational Requirements

High-availability architecture (99.99% uptime SLA)
Multi-tenancy support for 290,000+ clients
Cross-timezone synchronization capabilities
Enterprise-grade security with SOC 2 compliance
Scalable infrastructure for global email delivery

Expected Business Outcomes

Enhanced platform usability leading to 30% faster onboarding for new clients, improved email deliverability rates through advanced analytics, streamlined compliance management reducing legal risks by 40%, and successful integration of Mailjet's 150+ country operations into unified platform.