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Redesign and Enhance Multi-Functional Hospitality Mobile Application for Hotel Chains
  1. case
  2. Redesign and Enhance Multi-Functional Hospitality Mobile Application for Hotel Chains

Redesign and Enhance Multi-Functional Hospitality Mobile Application for Hotel Chains

seven-pro.com
Hospitality & leisure

Defining the Core Challenges in Hospitality Mobile User Experience

The client’s existing mobile application has outdated features and limited functionality, resulting in suboptimal user experience. Key pain points include inefficient check-in processes, lack of remote control of room features, limited integration with hotel services and booking platforms, and an overall need to modernize both design and performance to meet modern guest expectations.

About the Client

A leading hotel chain operating multiple properties across various high-demand locations, seeking to optimize guest experience through a comprehensive mobile app.

Goals for Enhancing Hospitality Mobile Application

  • Redesign the mobile app to improve user interface and experience, ensuring a more user-centric design.
  • Implement system modernization by adopting a cross-platform framework (e.g., React Native) to ensure high performance and maintainability.
  • Enhance security and reliability through features like secure payment processing and Bluetooth-based door unlocking.
  • Integrate with external booking systems, such as third-party platforms and internal CRM, for seamless data synchronization.
  • Add new functionalities including remote control of room lighting, ordering additional services, and content customization based on administrative settings.
  • Deploy logging, analytics, and content adaptation features to optimize operational monitoring and user engagement.

Functional System Requirements for Hospitality App Modernization

  • Guest check-in and check-out management
  • Room access via Bluetooth unlocking
  • Remote control over lighting and room environment
  • Order additional hotel services (e.g., dining, spa, transport)
  • Integration with booking platforms and internal CRM systems
  • Content management and customization based on administrator selections
  • Logging and analytics for user actions and system events
  • Secure payment gateway integration

Preferred Technologies for Building the Mobile App

React Native for cross-platform development
JavaScript and TypeScript for app logic
Firebase for real-time data management and authentication
Relational database systems (e.g., MariaDB) for backend data storage

External and Internal System Integrations Needed

  • Booking platform APIs for booking data synchronization
  • Customer Relationship Management (CRM) systems for guest data
  • Bluetooth protocols for door unlocking functionality
  • Payment gateways for in-app transactions

Key Non-Functional Considerations for App Deployment

  • High performance and responsiveness to ensure seamless user experience
  • Strong security measures including encrypted data transmission and payment processing
  • Scalability to support increasing user base across multiple hotel locations
  • Reliability with minimal downtime and robust error handling
  • Compliance with data privacy regulations and hotel security standards

Projected Business Outcomes and Benefits of the Hospitality App Upgrade

The redesigned mobile application is expected to significantly enhance guest satisfaction by providing a streamlined, feature-rich, and secure platform. Anticipated outcomes include increased user engagement, higher adoption rates of contactless services, improved operational efficiency through integrated system management, and a measurable reduction in check-in/check-out times. These improvements aim to foster greater customer loyalty and drive revenue growth through upselling additional services.

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