The client’s existing monolithic eCommerce platform is experiencing slow database queries and high system load, which hampers user experience and operational efficiency. The static webpage design limits the ability to provide dynamic and engaging content, impacting customer satisfaction and sales performance, especially among car enthusiasts and resellers.
A mid to large-sized automotive retailer specializing in performance parts and accessories aiming to enhance their online platform for better user engagement and sales efficiency.
The modernization project aims to significantly enhance platform responsiveness, leading to a 50% improvement in query times, a 30% reduction in database load, and a 25% increase in online sales. Additionally, reseller engagement tools are expected to generate a 15% boost in commission earnings, contributing to overall growth and a stronger competitive position in the automotive parts market.