The client requires an updated eCommerce platform capable of supporting advanced features not available in standard solutions, including custom product options such as frame selection, limited-time sales countdowns, and tailored shipping rules. Current systems lack the flexibility to handle complex customization, multilingual interfaces, and multicurrency transactions, limiting their ability to expand globally and enhance customer engagement. Efficient migration of existing data without loss or disruption is also a critical concern.
A mid-to-large scale online art retailer specializing in unique and affordable paintings, serving a global customer base with diverse language and currency needs.
The new platform is expected to significantly expand the client’s global reach by enabling multilingual and multicurrency transactions. Custom features such as product personalization and limited-time sales will drive higher customer engagement and sales conversions. Successful data migration and a modern design will improve overall customer satisfaction and operational efficiency, supporting sustained business growth with scalable infrastructure.