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Personalized Shirt Configuration Module Enhancement for Le Premier Ecommerce

moravio.com

Consumer products & services

Limited Customer Engagement & Personalization

Le Premier's existing e-shop, built on PrestaShop, lacks a robust mechanism for customers to personalize products, specifically shirts. This limits customer engagement, reduces the perceived value of products, and potentially hinders sales growth by not catering to individual preferences.

About the Client

Le Premier is a leading men's fashion manufacturer and retailer in the Czech Republic and Slovakia, focused on providing stylish and quality clothing.

Enhance Ecommerce Personalization & Drive Sales

Develop a fully functional shirt configuration module for the Le Premier e-shop.
Improve customer engagement and product customization.
Increase online sales through personalized product offerings.
Enhance the overall customer experience on the e-commerce platform.

Module Functionality

Color selection for shirt body and accents.
Text input with font and color options for personalization.
Image upload functionality with resizing and placement controls.
Preview of customized shirt in real-time.
Integration with PrestaShop's product catalog and pricing system.
User account integration for saving custom designs (future enhancement).

PrestaShop, PHP, JavaScript

PrestaShop

PHP

JavaScript (for front-end customization)

HTML5

CSS3

PrestaShop API

PrestaShop API for product data and order processing

Performance, Security, Scalability

Fast loading times for the customization interface.
Secure handling of user-uploaded images and data.
Scalability to handle increasing traffic and customization requests.
Cross-browser compatibility

Increased Sales & Customer Satisfaction

The implementation of this shirt configuration module is expected to lead to a significant increase in online sales, improved customer satisfaction through personalized products, and enhanced brand engagement. By offering a unique and customizable shopping experience, Le Premier can differentiate itself from competitors and strengthen its position in the market.