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Need to maintain competitive edge through mobile-first digital transformation while addressing inconsistent payment flows, complex login processes, and outdated hybrid framework limitations. Requires improved cross-platform consistency, modernized UI/UX aligned with native standards, and scalable design system implementation.
Multinational investment bank and Switzerland's largest banking institution, serving private, corporate, and institutional clients globally
Anticipated 40% reduction in user drop-off during critical transactions, 25% increase in app store ratings, and 50% faster feature implementation cycle through standardized design system. Enhanced user engagement expected from personalized financial insights and streamlined workflows, supporting UBS's position as global private banking leader.