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Modernized Digital Signage Management System with Enhanced Content Creation and Scalability
  1. case
  2. Modernized Digital Signage Management System with Enhanced Content Creation and Scalability

Modernized Digital Signage Management System with Enhanced Content Creation and Scalability

effectivesoft.com
Information technology
Business services

Challenges Faced by Digital Signage Solutions in Performance, Scalability, and User Management

The client’s existing digital signage platform exhibits low performance, frequent bugs, and limited scalability, hindering the creation and broadcasting of promotional content across a widespread network of screens. Additionally, the current system lacks flexible content editing, advanced scheduling, and role-based administration, affecting overall operational efficiency.

About the Client

A mid-sized enterprise providing digital signage solutions for global clients, focusing on flexible content management and broadcasting efficiency.

Goals for Developing an Advanced and Scalable Digital Signage Platform

  • Redesign the digital signage solution to improve performance and eliminate bugs
  • Implement scalable architecture capable of managing a large worldwide network of screens
  • Enable flexible content creation with drag-and-drop interface, in-browser editing, and support for diverse media widgets
  • Incorporate advanced scheduling features allowing users to plan content broadcasting sequences and durations
  • Develop role-based user management to control access rights for distributors, resellers, and end-users
  • Utilize cloud-based infrastructure for deployment, maintenance, and scalability

Core Functional Specifications for the Digital Signage Platform

  • Content editing interface supporting landscape and portrait modes with drag-and-drop and resize functionalities
  • Support for multiple media widgets: Text, images, video (MP4, YouTube), calendar, RSS feeds, social media feeds, embedded HTML, PDFs, Office documents, clock, and more
  • Timeline management with customizable sequences and durations for each widget
  • In-browser preview of content layout as viewed on target screens
  • Scheduling system to define content display times and sequences
  • Role-based administration with permissions for content editing, screen management, and user roles
  • Management dashboard for organizing screens, users, and access rights

Technological Approach and Architecture Preferences for the New Platform

Web technologies: JavaScript, React, TypeScript
Backend: Koa framework, MySQL database
Cloud Deployment: AWS services including Elastic Beanstalk, S3, CloudFront
Client-side state management with Redux
Development tools: Yarn, ESLint, Prettier

External System Integration Needs

  • Content sources such as social media platforms (Facebook, Instagram, Twitter)
  • Video hosting services like YouTube
  • Email and calendar APIs for scheduling and notifications
  • External analytics or user management systems if applicable

Key Non-Functional System Criteria

  • System scalability to support increasing number of screens and concurrent users
  • High performance with content loading times below 2 seconds
  • Reliable uptime with 99.9% availability
  • Robust security measures including role-based access control and data encryption
  • Cross-platform accessibility via web browsers on MacOS and other OS

Projected Business Benefits and Performance Outcomes

The developed digital signage system aims to significantly enhance content management efficiency, reduce bugs, and improve scalability. Expected outcomes include a reduction in content creation and deployment time by up to 50%, improved user access control, and reliable operation across a vast network, thereby enabling the client to expand its service offerings and increase operational scalability.

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