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The client's outdated Statamic website suffered from fragmented content management across three separate sites (main website, blog, and documentation), an obsolete design with poor product showcasing, an inefficient checkout process lacking revenue-optimization features, and technical limitations due to legacy versions of Statamic and Simple Commerce. These issues hindered customer retention, operational efficiency, and revenue potential.
Software provider offering task management tools and digital solutions for businesses across industries
The transformation is projected to reduce content management overhead by 60%, increase average order value through strategic upselling by 30%, improve customer retention through enhanced UX, and provide a future-proof platform supporting 5+ years of scalable growth. The implementation of modular design principles will enable non-technical staff to update 80% of website content independently.