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Existing e-commerce platform suffers from poor mobile responsiveness, slow page load times (averaging 8+ seconds), limited personalization capabilities, and integration challenges with modern logistics systems, resulting in declining conversion rates and customer satisfaction scores below industry benchmarks.
Multinational retail chain seeking digital transformation of online sales channels
Anticipated 35% reduction in cart abandonment rates, $4.2M annual revenue uplift from personalized recommendations, and 60% faster time-to-market for new product launches. Platform modernization expected to improve customer retention metrics by 40% within 12 months while reducing infrastructure costs by 28% through optimized cloud resource utilization.