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Mobile Application for Industry-Specific Tools and Trade Engagement
  1. case
  2. Mobile Application for Industry-Specific Tools and Trade Engagement

Mobile Application for Industry-Specific Tools and Trade Engagement

appetiser.com.au
Construction
Home Services
Contracting

Identified Challenges for Construction Supply and Trade Professionals

Trade professionals and construction industry clients face difficulties accessing quick, accurate information relevant to their daily tasks, including product calculations, conversions, and industry news. Limited digital tools hinder efficiency and customer engagement in a competitive market.

About the Client

A medium-sized construction supply company serving trade professionals and retail customers, seeking to enhance their digital engagement and operational efficiency

Goals for Developing an Industry-Focused Mobile App

  • Provide trade professionals with quick access to calculators such as tile, grout, and unit conversion tools to improve on-site efficiency
  • Enable instant browsing of product catalogs and store locators to facilitate purchases and supply chain management
  • Deliver timely industry news, promotions, and educational content to enhance customer engagement
  • Establish a personal project gallery feature for users to organize and showcase their work
  • Achieve measurable improvements in workflow efficiency and customer interaction via mobile platform

Core Functionalities for the Industry-Specific Mobile Application

  • Personal Project Gallery: Allows users to upload, organize, and display their completed projects
  • Trade-specific Calculators: Includes tools such as tile, grout, and unit measurement converters for quick calculations
  • Product Catalog Browsing: Enables users to view detailed product listings and specials
  • Store Locator: Facilitates easy access to physical store locations
  • Industry News and Articles: Provides up-to-date trade news, promotional events, and helpful tutorials

Technological Foundations and Development Platforms

Cross-platform mobile development (e.g., React Native or Flutter)
Integrated databases for storing user galleries and product data
Push notification services for news and promotions
RESTful APIs for external data and service integrations

External Systems and Data Integrations for Seamless Functionality

  • Product database systems for catalog management
  • Location services for store locator functionality
  • Industry news and promotional data feeds
  • User authentication and profile management systems

Essential Non-Functional System Attributes

  • Scalability to support growing user base and content volume
  • High performance for real-time calculations and data retrieval
  • Robust security measures to protect user data and privacy
  • Offline access to critical calculators and content with sync capabilities when online

Projected Business Benefits and Key Performance Metrics

The app is expected to significantly enhance operational efficiency for trade professionals by providing instant access to essential tools, leading to increased productivity. It aims to improve customer engagement through timely news and promotions, potentially increasing sales and brand loyalty. Quantitative metrics include reducing task completion time by up to 30% and increasing user engagement by over 25% within the first year.

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