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Mobile App Enhancement for Service Marketplace Platform
  1. case
  2. Mobile App Enhancement for Service Marketplace Platform

Mobile App Enhancement for Service Marketplace Platform

capitalnumbers.com
Business services
Real estate
Insurance
Healthcare
Financial services

Identifying the Key Challenges in Existing Mobile Applications

The existing iOS and Android apps operating the service marketplace lack essential functionalities such as secure OTP-based login, advanced search capabilities, live chat support, secure payment processing, and content accessibility. These limitations hinder user engagement, restrict access to vital information, and compromise the overall user experience, thereby affecting platform growth and competitiveness.

About the Client

A mid-sized digital platform that connects customers with various service providers across multiple sectors, aiming to improve user engagement and operational efficiency through upgraded mobile applications.

Defining Clear Goals for Mobile App Modernization

  • Enhance app usability and intuitiveness with improved UI/UX designs, especially around registration and home screens.
  • Implement secure OTP-based login systems to improve user authentication security.
  • Develop powerful search functionalities with quick, relevant results using optimized search engines.
  • Integrate real-time chat features to enable direct communication between users and service providers.
  • Enable public access to informational content and user queries via open APIs.
  • Introduce self-service features, including account deletion and profile management.
  • Upgrade payment systems to incorporate secure and reliable payment gateways.
  • Incorporate push notifications to boost user engagement and activity tracking.
  • Optimize app deployment on major platforms for timely updates and high availability.

Core Functional and Technical Features for App Enhancement

  • User authentication with OTP verification
  • Advanced search with instant filtering and autocomplete
  • Real-time embedded chat system for customer-service interactions
  • Open APIs for public content and user query accessibility
  • Self-service account management and deletion
  • Secure payment processing integration (e.g., Stripe or equivalent)
  • Push notification system for targeted messaging
  • UI/UX enhancements for registration, home screen, and overall usability
  • Offline data storage solutions for reliability (Realm DB or similar)
  • Use of Elasticsearch for rapid search responses
  • Deployment of Firebase or similar for analytics, crash reporting, and testing

Preferred Technologies and Architecture Approach

Swift for iOS development
Kotlin for Android development
MVVM architectural pattern for both platforms
Realm DB for reliable offline data storage
Elasticsearch for optimized search capabilities
Firebase for analytics, push notifications, crash tracking
Stripe for secure payment integration
use of Retrofit2 for API communications (Android)
Moya or similar for messaging functionalities (iOS)

Necessary External System Integrations

  • Payment gateway services (Stripe)
  • Search engine services (Elasticsearch)
  • Analytics and crash reporting tools (Firebase)
  • Open API endpoints for content and user queries

Key Non-Functional System Requirements

  • High scalability to support increasing user base
  • Fast and relevant search responses (aiming for sub-second latency)
  • Robust security protocols, especially for payment and user data
  • High app uptime and reliability
  • Seamless platform updates and deployment processes
  • Intuitive UI/UX compliant with mobile best practices

Projected Business Impact and Success Metrics

The upgraded mobile applications aim to significantly improve user engagement and satisfaction, leading to increased app downloads (targeting 500+ downloads shortly after launch), higher user ratings, and expanded access to a broader range of service providers. Enhanced search, communication, and security features are expected to drive higher transaction volumes and foster long-term user loyalty, positioning the platform as a leading solution in the service marketplace industry.

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