The existing iOS and Android apps operating the service marketplace lack essential functionalities such as secure OTP-based login, advanced search capabilities, live chat support, secure payment processing, and content accessibility. These limitations hinder user engagement, restrict access to vital information, and compromise the overall user experience, thereby affecting platform growth and competitiveness.
A mid-sized digital platform that connects customers with various service providers across multiple sectors, aiming to improve user engagement and operational efficiency through upgraded mobile applications.
The upgraded mobile applications aim to significantly improve user engagement and satisfaction, leading to increased app downloads (targeting 500+ downloads shortly after launch), higher user ratings, and expanded access to a broader range of service providers. Enhanced search, communication, and security features are expected to drive higher transaction volumes and foster long-term user loyalty, positioning the platform as a leading solution in the service marketplace industry.