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Marketing Website Development for Gaming Cafe SaaS Platform
  1. case
  2. Marketing Website Development for Gaming Cafe SaaS Platform

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Marketing Website Development for Gaming Cafe SaaS Platform

simpalm.com
Gaming
Information technology

Business Challenges

Need for a cohesive marketing website that effectively communicates product value propositions, aligns with brand identity, and integrates with CRM systems to convert visitors into leads while maintaining content management flexibility.

About the Client

SaaS platform provider for gaming cafe management solutions

Project Goals

  • Create compelling marketing content that highlights product benefits for gaming cafes
  • Develop responsive website design matching brand guidelines
  • Implement CRM integration for lead capture and management
  • Establish scalable content management system for ongoing updates

Core System Requirements

  • Dedicated product benefits showcase pages
  • Interactive demo request form with calendar integration
  • HubSpot CRM-connected lead capture system
  • Responsive design for mobile/desktop compatibility
  • NDA-compliant consultation request functionality

Technology Stack

HTML5
CSS3
WordPress
PHP
MySQL
Figma
GoDaddy Hosting

System Integrations

  • HubSpot CRM
  • Google Calendar API for demo scheduling

Quality Attributes

  • Scalable architecture for future feature additions
  • Page load speed under 3 seconds
  • Cross-browser compatibility (Chrome, Firefox, Safari)
  • Data encryption for contact forms

Expected Business Outcomes

Increased lead generation through targeted marketing content, improved brand consistency across digital assets, and streamlined sales pipeline management via automated CRM integration, resulting in 30% higher conversion rates for demo requests.

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