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LPGA Now App - Enhanced Functionality and Modern Redesign

cogniteq.com

Sports

Outdated User Experience and Limited Functionality

The existing LPGA Now app, while popular, requires a significant upgrade to enhance user experience, modernize the interface, and expand functionality to meet evolving user expectations and maintain competitiveness in the mobile sports application market. Key challenges include outdated design, limited real-time data access, and a need for improved content organization and player engagement features.

About the Client

The Ladies Professional Golf Association (LPGA) is the premier professional golf tour for women, promoting and developing women's golf worldwide.

Project Goals

Redesign the app's user interface to align with modern design standards and enhance visual appeal.
Improve app performance and ensure a seamless user experience across iOS and Android platforms.
Expand real-time content delivery, including live scoring, news, and video updates.
Enhance player engagement through personalized features such as favorite player tracking and push notifications.
Integrate with official LPGA sources to provide accurate and up-to-date information.

Functional Requirements

Live tournament scoring and results updates
Detailed player statistics and bios
News articles, photos, and videos
Favorite player tracking and personalized notifications
Integration with LPGA's official Twitter account
Content organization (News, Photos, Videos, Stats, Rankings, Players)
Push notifications for player updates and tournament events

Preferred Technologies

iOS SDK

Android SDK

UIkit

Realm

Crashlytics

Google Analytics SDK

Android Asynchronous Http Client

WebView

Required Integrations

LPGA Official Twitter Account API
LPGA Backend Data API (for scores, statistics, rankings, player data)

Key Non-Functional Requirements

Scalability to handle a large and growing user base
High performance and responsiveness
Security to protect user data and prevent unauthorized access
Cross-platform compatibility (iOS and Android)
Offline access to cached data

Expected Business Impact

The enhanced LPGA Now app is expected to significantly increase user engagement, strengthen the LPGA's brand presence, and provide fans with a more immersive and informative experience. This will lead to increased app downloads, higher user retention rates, and improved fan loyalty. The app will serve as a key platform for delivering real-time updates and driving fan interest in LPGA tournaments and players.