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Kentico Website Modernization and Performance Enhancement for Healthcare Organization

firstlinesoftware.com

Medical

Health & Fitness

Information technology

Challenges with Kentico Website Performance and Functionality

The client's Kentico website suffered from slow load times, poor SEO rankings, malfunctioning smart search functionality, outdated site structure, non-functional embedded videos, limited CMS proficiency among staff, and lack of ongoing system maintenance.

About the Client

A large healthcare organization providing medical services and health-related resources.

Goals for Website Optimization and User Experience Enhancement

Improve website performance and SEO rankings
Restore accurate and efficient search functionality
Modernize website structure for better navigation
Ensure seamless multimedia content delivery
Enhance CMS user proficiency for content management
Establish reliable system maintenance processes

Core System Enhancements and Features

Performance optimization through server/database tuning
SEO enhancement with meta tags and mobile optimization
Smart search configuration and reindexing
Header/footer structure updates with social media integration
Video embedding code correction and plugin updates
CMS training for document lifecycle management
Widget creation and management tools

Technology Stack and Tools

ASP.NET

SQL Server

SEO Tools

Performance Optimization Tools

CMS Training Materials

System Integration Requirements

Kentico CMS
SEO analytics platforms
Video hosting platforms (YouTube/Vimeo)

Non-Functional Requirements

Scalable architecture
Sub-2s page load times
Enterprise security standards
WCAG 2.1 compliance
99.9% system uptime

Expected Business Impact of Website Modernization

Anticipated 40-60% faster page load times, 25%+ increase in organic traffic from improved SEO, 70% reduction in search-related support tickets, enhanced patient engagement through functional multimedia content, and 50% faster content deployment cycles due to improved CMS proficiency.