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Interactive Kiosk Platform for Global Consumer Brand Engagement Enhancement

simform.com

Consumer products & services

Advertising & marketing

eCommerce

Challenges in Global Event Engagement Management

Inconsistent booth configurations across regions, inability to perform real-time content updates during events, and lack of integrated analytics to measure engagement effectiveness and connect user participation to campaign outcomes.

About the Client

Multinational consumer goods company with extensive live event marketing operations

Platform Modernization Goals

Standardize global booth operations and branding
Enable real-time remote content management
Implement comprehensive engagement tracking
Centralize event data collection and analysis

Core System Capabilities

Centralized content management system with remote update capabilities
Customizable interactive photo booth interface with branded templates
Real-time analytics dashboard for event monitoring
User data capture and social media integration
Automated campaign performance reporting

Technology Stack Requirements

Cloud-native architecture

React.js

Node.js

AWS/GCP

Docker/Kubernetes

System Integration Needs

Social media APIs (Facebook, Instagram, Twitter)
CRM systems (Salesforce, HubSpot)
Analytics platforms (Google Analytics, Tableau)
Payment gateways for premium features

Operational Requirements

Support 10,000+ concurrent users per event
99.9% system availability during events
End-to-end data encryption
Multi-language and multi-region support
Sub-second response times for interactive features

Expected Business Outcomes

Anticipated 15%+ increase in social media engagement metrics, 40% reduction in event setup time, 100% branding consistency across all locations, and actionable analytics for optimizing future campaigns through comprehensive user interaction data.