Implementing an Agile, Scalable CRM Infrastructure to Enhance Operational Visibility and Efficiency

The client operates with dispersed and fragmented legacy systems that hinder comprehensive operational visibility and real-time data access. This fragmentation impacts the ability to assess growth opportunities effectively, delays decision-making, and reduces overall productivity. The client requires an agile and intuitive infrastructure that consolidates data, automates routine tasks, and supports scalable growth.

A mid-sized gaming solutions provider seeking to optimize internal processes, improve visibility into operations, and accelerate growth through enhanced technological infrastructure.

• Consolidate dispersed legacy systems to improve data visibility and accessibility.
• Implement automation to reduce manual, repetitive tasks and improve efficiency.
• Enhance system scalability to support a significant increase in product offerings (e.g., addition of 40+ new solutions within a year).
• Achieve measurable productivity improvements, aiming for a 20% increase in operational efficiency within six months.
• Reduce manual work time by 50% through automation and integrated workflows.

• Integration with communication platforms (e.g., email, calendar) for streamlined workflows.
• Single sign-on technology for seamless user access and security.
• Customizable data models to reflect evolving business processes and offerings.
• Automation of routine tasks to increase productivity and reduce manual effort.
• End-user training and support to promote adoption and optimize use of the new system.

• Communication platforms (e.g., email, calendar) for workflow automation
• Existing data repositories for extended data models
• User authentication systems for streamlined access

• System scalability to accommodate rapid growth
• High system availability and uptime (e.g., 99.9%)
• Data security and privacy compliance
• Intuitive user interface to facilitate quick adoption
• Rapid deployment with initial automation opportunity identification within days

By implementing a consolidated, automated, and scalable infrastructure, the client is expected to increase operational productivity by approximately 20% within six months, halve manual work efforts, and expand product offerings by at least 40 solutions in the first year, thereby strengthening market position and supporting sustained growth.