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Printique's current high-load web system, serving millions of customers, experiences performance bottlenecks, especially during peak seasons. Key challenges include managing hundreds of gigabytes of image data daily, processing terabytes monthly, handling traffic fluctuations, ensuring a seamless user experience across diverse skill levels, and maintaining a scalable architecture to support evolving business needs and integrations.
Printique is a leading photo printing lab and online service provider, a brand of Adorama Camera, offering a wide range of photo products and services to consumers and professional photographers.
This project is expected to significantly improve Printique's operational efficiency, enhance customer satisfaction, increase conversion rates, and enable future growth by providing a scalable, performant, and modern e-commerce platform. Improved data analytics will also facilitate data-driven decision-making across the organization.