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Inconsistent QA processes across client/partner collaborations led to fragmented testing efforts, difficulty tracking metrics, and unclear feature status visibility. Required a standardized yet customizable QA framework with transparent tracking mechanisms for distributed teams.
International digital transformation and creative marketing agency with hybrid teams across 4 global locations, specializing in business-critical service delivery through technology partnerships
Standardized QA processes will reduce testing cycle times by 40%, improve cross-team collaboration efficiency through centralized metrics, and enable data-driven release decisions with 95% test coverage visibility. The solution will maintain high transparency across 7+ nationalities and 4 global locations while supporting future automation expansion.