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The client faces significant limitations in their existing platform including inadequate technical specifications, insufficient development resources, lack of UI/UX design assets, and compressed timelines. These challenges hinder effective implementation of critical features required for global event management and user engagement.
A global platform connecting users with nightlife venues and events across multiple countries through a mobile-first social commerce experience
The successful implementation will enable global venue discovery, increase user engagement through personalized event experiences, and create multiple monetization streams through advertising and promotions. The platform will establish a scalable foundation for expanding into new markets while maintaining consistent performance with growing data volumes.