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Global Fitness Network Platform Development and Optimization

ventionteams.com

Health & Fitness

Information technology

Consumer products & services

Rapid Scaling and Platform Expansion Challenges

ClassPass required immediate engineering capacity to scale their fitness network platform globally while maintaining operational efficiency. The existing team lacked resources to develop critical features, implement robust DevOps practices, and manage exponential growth across 30+ countries and 40,000+ studios.

About the Client

A membership platform providing access to boutique fitness studios, beauty services, and on-demand workouts through a unified app ecosystem

Platform Growth and Operational Excellence Goals

Accelerate platform development with rapid onboarding of 35+ vetted developers
Build cross-platform mobile applications (iOS/Android) with feature-rich capabilities
Develop studio management portal and administrative dashboard
Implement CI/CD pipeline for global scalability
Achieve $1B valuation through technical excellence and market expansion

Core Platform Capabilities

Class booking system with credit-based access
Studio partner portal for scheduling and analytics
User account management with multi-service access
Admin dashboard for network oversight
Mobile-first workout tracking and recommendations

Technology Stack Requirements

Python/Django

PostgreSQL

Angular

Swift

AWS

Docker

RxJava

Critical System Integrations

Stripe payment processing
Mixpanel analytics
TravisCI continuous integration
MapKit location services
Zeplin design collaboration

Operational Excellence Criteria

Global scalability to 30+ countries
High-availability infrastructure
Enterprise-grade security protocols
Cross-platform performance optimization
Automated testing and deployment pipelines

Business Transformation Outcomes

Establish ClassPass as the world's largest fitness network through technical scalability, achieve unicorn status with $1B valuation, enable seamless expansion to 40,000+ studios, and maintain market leadership through continuous UX innovation and quality assurance practices.