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Enterprise Website Revamp for Enhanced Accessibility and Digital Growth
  1. case
  2. Enterprise Website Revamp for Enhanced Accessibility and Digital Growth

Enterprise Website Revamp for Enhanced Accessibility and Digital Growth

hedgehoglab.com
Financial services
Retail
Business services

Challenges in Digital Presence and Accessibility for a Financial Institution

The client seeks to modernize their online platform to support their growth ambitions, address accessibility shortcomings, and enhance user experience without compromising their commitment to personalized, human interactions. Their current website struggles with access for diverse user needs and limits their digital velocity, hindering their ability to deliver seamless services and achieve operational efficiencies.

About the Client

A mid-sized retail bank aiming to strengthen customer relationships through digital transformation while maintaining a human-centered approach.

Goals for Digital Transformation and Accessibility Enhancement

  • Implement a modern, scalable website architecture to support future growth and feature expansion.
  • Ensure compliance with accessibility standards to serve a diverse customer base effectively.
  • Increase website performance, reliability, and user engagement metrics.
  • Integrate the website with existing business systems to streamline operational workflows.
  • Enhance user experience through intuitive UI/UX design, facilitating better customer interactions and satisfaction.

Core Functional Features for the Next-Generation Financial Website

  • Component-based web architecture utilizing reusable UI elements for consistency and scalability.
  • Headless CMS platform to enable flexible content management and updates.
  • Responsive and accessible design adhering to industry standards to serve diverse user needs.
  • Integration with backend banking and customer management systems for real-time data synchronization.
  • Performance optimization to ensure high availability and rapid page load times.
  • Secure authentication and user session management.

Preferred Technologies and Architectural Approach

React.js for frontend development
Contentful or equivalent headless CMS platform
Component-based, modular design methodology
RESTful or GraphQL APIs for system integrations

Essential System Integrations

  • Customer relationship management (CRM) systems
  • Banking core systems for transaction and account data
  • Analytics tools for user interaction and performance monitoring
  • Authentication providers for secure login

Non-Functional Requirements for Platform Reliability

  • High scalability to handle increased web traffic as the bank grows
  • Robust security measures to protect sensitive financial data
  • Optimized performance with target load times under 3 seconds
  • Accessibility compliance (e.g., WCAG 2.1) to ensure inclusivity
  • Future-proof architecture capable of supporting additional features

Expected Business Impact and Success Metrics

The project aims to significantly improve the client’s digital footprint by increasing website performance, accessibility, and user engagement, thus enabling the bank to support its growth plans. Expected outcomes include enhanced customer satisfaction, improved operational efficiency through system integrations, and a stronger market position driven by a modern, accessible online presence that appeals to a broader customer base.

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