The client faces difficulties in scaling their existing sports application to handle a surge of up to one million new user accounts during major fitness challenges, ensuring system stability, fair activity tracking, and user engagement. Additionally, the current system requires enhancements to support competition management, social interaction features, and accurate activity data validation while maintaining optimal performance under high load conditions.
A mid-sized health and fitness technology company seeking to expand its mobile app offerings to support large-scale fitness initiatives and community engagement.
The project aims to enable the client to support large-scale fitness challenges without system failures, significantly increasing user engagement by expected doubling of active users during events, and improving fair play and user trust through robust data validation mechanisms. Modernization and scalability of the app will enhance brand reputation and open opportunities for future large-scale health initiatives.