Enhanced Configurative Sales Platform for Customizable Products

The client faces difficulties providing an intuitive, versatile platform that enables customers to configure and visualize their desired products from a wide catalog. Current tools lack offline capability, effective content management, and mobile optimization, leading to suboptimal sales performance and customer satisfaction.

A mid-sized manufacturer offering a broad range of customizable home decor products, aiming to enhance its sales processes and customer engagement through digital solutions.

• Develop an interactive web-based configurator that allows users to customize products by selecting variants such as colors, textures, and sizes.
• Implement an offline-capable Progressive Web Application (PWA) to ensure seamless usability across online and offline states, including optimized functionality for tablets and mobile devices.
• Design and integrate a comprehensive Content Management System (CMS) for administrators to easily update product catalogs, manage stock levels, and broadcast promotions and news.
• Enhance sales conversion rates by providing an intuitive and user-friendly interface that simplifies product customization and ordering processes.
• Achieve ongoing scalability and flexibility to accommodate an expanding product range and feature set.

• Product configurator enabling users to select and combine various product options like colors, textures, and sizes, with real-time visualization.
• Offline functionality utilizing PWA technology to allow product configuration and browsing without internet connectivity.
• Responsive design optimized for desktop, tablet, and mobile devices, including specific enhancements for tablets like iPads.
• Content Management System for administrators to add, update, and manage product details, stock levels, and promotional content.
• Order generation and submission functionality directly from the configurator interface.

• Product information management systems for catalog and stock updates
• Order processing and ERP systems for order fulfillment
• Content management systems for marketing and news updates

• Application should function efficiently both online and offline with minimal latency
• Optimized for mobile performance, including responsiveness and offline storage
• Secure user data handling and protection of corporate content
• Designed for scalability to accommodate an expanding product catalog and user base

The deployment of the developed configurator and supporting platform is expected to significantly increase sales conversion rates, improve customer satisfaction through enhanced configurability and visualization, and streamline product management processes. Anticipated results include higher customer engagement, streamlined order processing, and the ability to quickly adapt to new product offerings and promotional campaigns.