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Development of Smart TV Applications for Non-Profit Outreach
  1. case
  2. Development of Smart TV Applications for Non-Profit Outreach

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Development of Smart TV Applications for Non-Profit Outreach

yalantis
Nonprofit

Limited Reach and Engagement on Smart TV Platforms

Amazing Discoveries, while successfully utilizing a website and mobile apps, faces a challenge in expanding its reach to a broader audience on smart TV platforms. They aim to increase awareness and engagement by providing alternative viewing options for their educational video content. Existing methods are not effectively reaching smart TV users, and there's a need for a dedicated presence on popular TV platforms.

About the Client

A Canadian religious nonprofit organization focused on public campaigns, seminars, sermons, and religious events, leveraging digital media for educational content distribution.

Project Goals

  • Develop and launch user-friendly smart TV applications for Samsung, LG, Amazon Fire TV, and Android TV platforms.
  • Increase viewership and engagement with Amazing Discoveries' educational video content among smart TV users.
  • Expand the organization's reach to new potential donors and audience segments.
  • Reduce overall content delivery costs by leveraging code reuse where possible.
  • Maintain a high level of user satisfaction with the smart TV applications.

Functional Requirements

  • Browse video content by topic, speaker, and date.
  • Search for videos by keyword.
  • Play videos with standard playback controls (play, pause, rewind, fast forward, volume).
  • Display video descriptions and related information.
  • User-friendly navigation and content organization.
  • Ability to sort content based on various criteria.

Preferred Technologies

Native development for each platform (Samsung, LG, Amazon Fire TV, Android TV)
Video streaming protocols (e.g., HLS, DASH)
Content Management System (CMS) integration for video content management

Integrations Required

  • Existing Amazing Discoveries video streaming platform
  • Potentially a CMS for content updates

Non-Functional Requirements

  • Performance: Smooth video playback with minimal buffering.
  • Scalability: Ability to handle a growing library of video content and increasing user traffic.
  • Security: Secure content delivery and protection against unauthorized access.
  • Cross-platform compatibility: Consistent user experience across all supported smart TV platforms.
  • Responsiveness: UI adapts to different TV screen sizes and resolutions.

Expected Business Impact

The successful development and launch of smart TV applications are expected to significantly increase Amazing Discoveries' reach and engagement, leading to a larger audience for their educational content. This will potentially translate to increased awareness of their mission, a higher number of potential donors, and enhanced overall impact. Cost reduction through code reuse will also contribute to a more efficient operation.

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