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Development of Personalized Health & Wellness Mobile Application for Pregnant Women
  1. case
  2. Development of Personalized Health & Wellness Mobile Application for Pregnant Women

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Development of Personalized Health & Wellness Mobile Application for Pregnant Women

brightinventions.pl
Health & Fitness
Medical
Consumer products & services

Lack of Personalized and Accessible Support for Pregnant Women

Pregnant women often struggle to access tailored nutrition and fitness advice that addresses their unique physiological needs throughout pregnancy. Existing resources are often generic, overwhelming, or lack ongoing support, leading to inconsistent engagement and suboptimal health outcomes. There's a need for an application that provides a holistic and personalized experience, fostering better health and well-being during this critical life stage.

About the Client

Wellbeing Solutions Inc. is a rapidly growing technology company focused on developing innovative digital health solutions to empower individuals to achieve optimal wellness. They are committed to providing personalized and evidence-based guidance.

Project Goals

  • Develop a mobile application that provides personalized nutrition and fitness plans for pregnant women.
  • Increase user engagement and retention through personalized content and support.
  • Improve health outcomes for pregnant women by providing evidence-based guidance.
  • Establish Wellbeing Solutions Inc. as a leader in digital health solutions for maternal wellness.

Functional Requirements

  • Personalized nutrition recommendations based on dietary preferences, allergies, and health conditions.
  • Pregnancy-safe fitness routines with video demonstrations.
  • Educational articles and videos covering various aspects of pregnancy and postpartum care.
  • Mood tracking and journaling functionality.
  • Progress tracking and goal setting.
  • Integration with wearable devices for activity tracking.
  • Secure messaging feature for connecting with healthcare professionals (future phase).

Preferred Technologies

React Native
Node.js
MongoDB
AWS

Required Integrations

  • Apple HealthKit
  • Google Fit API

Key Non-Functional Requirements

  • Scalability to accommodate a growing user base.
  • High performance and responsiveness.
  • Robust security to protect user data (HIPAA compliance).
  • Offline access to core content.

Expected Business Impact

This project is expected to result in increased user acquisition, enhanced brand reputation for Wellbeing Solutions Inc., and a positive impact on the health and well-being of pregnant women. The personalized approach will drive higher user engagement and retention, leading to a sustainable revenue model and potential for expansion into other related health and wellness areas.

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