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Development of Personalized E-commerce Platform for Maternal and Child Products with Dynamic Inventory and Community Features
  1. case
  2. Development of Personalized E-commerce Platform for Maternal and Child Products with Dynamic Inventory and Community Features

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Development of Personalized E-commerce Platform for Maternal and Child Products with Dynamic Inventory and Community Features

appinventiv.com
eCommerce
Retail
Consumer products & services

Key Challenges in Maternal E-commerce Personalization

Existing platforms lack personalized product recommendations based on child demographics, manual SKU management limits scalability, static product listings fail to engage users, and absence of community sharing features prevents user-generated content validation for prospective buyers.

About the Client

Startup focused on providing personalized shopping experiences for mothers with integrated vendor services and community engagement features

Strategic Goals for Platform Development

  • Implement automated SKU generation system for dynamic product management
  • Develop time-based flash sale functionality with predefined schedules
  • Create personalized recommendation engine using child age/gender data
  • Establish vendor service marketplace with location-based discovery
  • Integrate user story sharing platform for community engagement

Core System Capabilities

  • Dynamic attribute management system for product scalability
  • Automated flash sale scheduling with time-based triggers
  • Personalized product recommendation engine
  • Vendor service directory with location/availability filters
  • User-generated story sharing platform

Technology Stack Requirements

Dynamic attribute management framework
Time-based event scheduling systems
Machine learning recommendation algorithms
Cloud-based inventory management solutions

System Integration Needs

  • Payment gateway integration
  • Logistics tracking APIs
  • Social media sharing platforms
  • Vendor management systems

Operational Requirements

  • High scalability for flash sale traffic spikes
  • Real-time product availability updates
  • Secure user data management
  • Cross-platform mobile compatibility

Projected Business Outcomes

Expected to achieve $5M+ funding readiness through scalable architecture, enable 20K+ SKUs management, serve 100K+ mothers with personalized experiences, and establish a 30% increase in user retention through community features.

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