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Development of Native Mobile Applications for German Football League PR Coordination

cogniteq.com

Sports

Media

Business services

Coordination Challenges in Football Club PR Management

PR specialists across multiple football clubs lacked centralized coordination, leading to inconsistent messaging and inefficient communication with fans. Manual tracking of club interactions and event schedules created operational inefficiencies.

About the Client

Governing body managing multiple football clubs requiring centralized PR coordination

Strategic Goals for Internal Communication

Enhance coordination among PR specialists across all league clubs
Establish real-time synchronization of event schedules and PR activities
Centralize access to PR manager contact information and partnership details
Improve tracking of club-fan interactions for consistent messaging

Core Platform Capabilities

Comprehensive directory of league member clubs
Secure PR manager contact database
Dynamic partner organization listings
Real-time match schedule tracking with participating clubs
Push notifications for schedule updates
Cross-platform synchronization between iOS/Android

Technology Stack Requirements

Objective-C with AFNetworking (iOS)

Java with RxJava (Android)

REST API integration

Google Analytics implementation

Dagger for dependency injection

System Integration Needs

Google Analytics for usage tracking
RESTful API for backend synchronization
Firebase Authentication for secure access
Cloud-based content delivery network

Operational Requirements

Enterprise-grade data security for internal communications
Offline functionality with periodic synchronization
High-performance UI rendering for large datasets
Cross-platform compatibility (iOS/Android)
Scalable architecture for future league expansion

Impact on PR Coordination Efficiency

Implementation of the native mobile platform is expected to reduce coordination overhead by 40-60%, enable real-time alignment of PR activities, and create measurable improvements in fan engagement through consistent messaging across all clubs.