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Development of Enhanced Media Streaming & News Mobile Applications
  1. case
  2. Development of Enhanced Media Streaming & News Mobile Applications

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Development of Enhanced Media Streaming & News Mobile Applications

spyro-soft.com
Media
Telecommunications
Information technology
Advertising & marketing

Challenges with Mobile Content Consumption & Platform Fragmentation

TV 2 faces challenges in meeting the evolving needs of its audience who are increasingly consuming content on mobile devices. The existing app portfolio requires accelerated development and enhancement to ensure timely delivery, maintain high quality, and leverage new technologies for improved user experience. The company also needs improved weather information delivery to its user base.

About the Client

TV 2 is a leading Norwegian television network providing a diverse range of entertainment, news, sports, and lifestyle content. They are experiencing increasing demand for mobile and web-based access to their content.

Project Goals

  • Accelerate the development of the TV 2 Play app to meet growing demand for OTT video-on-demand and live streaming.
  • Develop and launch a new, user-friendly news mobile app (TV 2 Nyhetene) focused on short-form video news consumption.
  • Enhance the existing weather application ('Været') with additional features and a user-friendly widget.
  • Ensure timely delivery of all projects while maintaining high-quality standards.
  • Improve user engagement and retention through a seamless and feature-rich mobile experience.

Functional Requirements

  • Video streaming (live & on-demand)
  • Electronic Program Guide (EPG)
  • User profiles & personalization
  • Offline content download
  • Search functionality
  • Breaking news alerts
  • Categorized news feeds
  • Weather forecasts (current, hourly, daily, long-term)
  • Weather radar & maps
  • Weather widget
  • Storm tracking
  • Year-over-year weather comparisons
  • Pollen predictions
  • Extreme weather alerts
  • Sunrise/sunset times
  • UV index
  • Tides
  • Humidity levels

Preferred Technologies

Kotlin
Kotlinx
MVVM
RxJava
ObjectiveC
Swift
RxSwift
MVVM
Coordinators
TVML
JavaScript
React

Integrations Required

  • Payment gateway integration (for TV 2 Play subscription)
  • Weather API (for Været)
  • Content Delivery Network (CDN)
  • Analytics platform (e.g., Google Analytics)
  • Social media integration

Key Non-Functional Requirements

  • Scalability to handle a large and growing user base
  • High performance and responsiveness
  • Security to protect user data and content
  • Cross-platform compatibility (iOS, Android, Web, Android TV)
  • Reliability and availability

Expected Business Impact

This project is expected to increase TV 2’s viewership, expand its reach to new audiences, enhance user engagement, improve brand loyalty, and generate new revenue streams through subscriptions and advertising. The improved weather app will increase user satisfaction and app usage.

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