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Development of Community-Focused Business Discovery Mobile Application
  1. case
  2. Development of Community-Focused Business Discovery Mobile Application

Development of Community-Focused Business Discovery Mobile Application

appetiser.com.au
Consumer services

Challenges Faced by Community-Based Business Discovery Platforms

Clients face difficulty in helping users discover local businesses, attractions, and events easily and in real-time, leading to lower user engagement and missed opportunities for trendsetting within communities.

About the Client

A local or regional service platform provider aiming to connect users with nearby businesses and community events through a mobile app.

Goals for Enhancing Community Engagement and Business Discovery

  • Develop a mobile application that enables users to discover nearby businesses, services, and events with real-time notifications.
  • Increase user engagement by providing timely updates about local happenings and trending places.
  • Enable users to be the first to discover new attractions, thereby fostering a social trendsetter reputation.
  • Achieve high app performance with seamless location-based search capabilities and push notifications.

Core Functionalities for Business and Event Discovery Mobile App

  • Real-time location tracking to enable proximity-based searches.
  • Search functionality by category (cafes, bars, hairdressers, attractions, sports, events).
  • Push notifications to alert users of new discoveries and local events.
  • User profiles for personalized recommendations and trendsetting influence.
  • Event calendar and updates for local happenings.
  • Sharing options for users to promote discoveries within their social network.

Preferred Technologies and Architectural Approach

Mobile platforms: iOS and Android native app development
Backend development using scalable cloud infrastructure
Push notification services integrated with Firebase or similar
Location services utilizing GPS and mapping APIs
Responsive web components for auxiliary web access

Essential System Integrations for Functional Completeness

  • Mapping and geolocation APIs for accurate proximity searches
  • Push notification services for real-time alerts
  • Social media sharing platforms for user engagement
  • User authentication and profile management services

Critical Non-Functional System Requirements

  • High scalability to accommodate increasing user base and event data
  • Fast response times with search latency under 2 seconds
  • Robust security measures to protect user data and privacy
  • High availability with 99.9% uptime

Projected Business Benefits and Impact of the Mobile App

The new community-focused discovery app is expected to significantly boost user engagement, facilitate early trendsetting, and increase local business visibility. Anticipated outcomes include a 30% rise in active users within the first six months and improved user retention through personalized and timely discovery notifications.

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