The client requires a comprehensive online platform that allows customers to browse catering menus, place orders online, and contact the business easily. The current lack of online ordering, user registration, and accessible menu presentation limits customer engagement and operational efficiency.
A mid-sized restaurant or catering service provider seeking to expand its digital presence with an online menu, ordering, and customer engagement features.
The development of this online food and catering platform is expected to enhance customer engagement, increase online orders, and streamline service delivery. The platform aims to attract more customers by providing an attractive, user-friendly interface, leading to improved operational efficiency and an estimated 20-30% growth in online orders within the first year of launch.