Development of an Internal Analytics Dashboard to Streamline Data Management and Reporting

The client faced difficulties in collecting and managing user contact data efficiently, leading to challenges in sending personalized marketing materials and engaging effectively with their network. They needed a centralized system to handle contact submissions, consent management, and communication deliverability to enhance marketing outreach.

A mid-sized international software development firm specializing in creating customized software solutions for professional clients worldwide.

• Implement a secure contact form to facilitate user data collection with explicit consent management.
• Automate the process of sending overview materials and marketing communications via email.
• Establish a reliable communication system to confirm submissions and provide feedback to users.
• Improve data organization and accessibility for marketing and client engagement purposes.

• User contact form with fields for email and consent checkbox.
• Backend data storage with encryption to ensure data privacy.
• Automated email system to send informational materials upon form submission.
• Confirmation message and mailbox notification system to inform users of successful submission and further steps.

• Email service providers for automated email dispatch
• Secure data storage solutions

• Data security compliant with privacy standards
• High system availability with 99.9% uptime
• Fast response times to ensure user satisfaction
• Scalability to handle increasing contact submissions

The implementation of the contact management system is expected to streamline data collection processes, increase marketing outreach efficiency, and improve user engagement. It aims to reduce manual handling, ensure compliance with data privacy standards, and enhance overall communication reliability, leading to increased client conversions and brand visibility.