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Development of an Internal Analytics Dashboard for Data-Driven Decision Making
  1. case
  2. Development of an Internal Analytics Dashboard for Data-Driven Decision Making

Development of an Internal Analytics Dashboard for Data-Driven Decision Making

symfa.com
Business services

Identifying Data Visibility and Decision-Making Challenges in Business Operations

The client faces difficulties in aggregating, analyzing, and visualizing complex operational data, leading to limited visibility into key performance metrics and delayed decision-making, which hampers business agility and growth potential.

About the Client

A mid-sized business services firm aiming to enhance operational efficiency and strategic insight through data visualization and analytics tools.

Goals for Improving Data Accessibility and Business Intelligence

  • Develop an internal analytics dashboard that consolidates data from multiple sources into a centralized platform.
  • Enable real-time data monitoring and visualization to support quick decision-making.
  • Automate data processing workflows to reduce manual effort and minimize errors.
  • Improve stakeholder access to critical KPIs and operational insights to enhance strategic planning.
  • Achieve measurable improvements in decision turnaround time and data accuracy.

Core Functionalities for Data Visualization and Analytics Platform

  • Data Integration Module: Connect and synchronize data from various sources such as CRM, ERP, and external APIs.
  • Real-Time Data Streaming: Support live data feeds for instant monitoring.
  • Customizable Dashboards: Enable users to create and customize visualizations tailored to their needs.
  • Automated Reporting: Generate scheduled reports with key performance metrics.
  • User Access Controls: Implement role-based permissions for data security and privacy.
  • Advanced Analytics Tools: Integrate filtering, drill-down, and predictive analytics features.

Preferred Technologies and Architectural Approaches

Cloud-based architecture for scalability and accessibility
Modern frontend frameworks for dynamic dashboards (e.g., React, Angular)
Robust backend services using RESTful APIs
Secure data storage solutions with encryption at rest and in transit
Real-time data processing frameworks such as Apache Kafka or similar

Necessary External System Integrations

  • CRM systems for customer data insights
  • ERP systems for operational data
  • External data sources via APIs for market or partner information
  • Authentication and identity management systems

Key Non-Functional and Performance Requirements

  • System should support concurrent access for at least 100 users without performance degradation
  • Dashboard data refresh rates should support real-time updates with latency under 2 seconds
  • Data security measures complying with industry standards such as ISO 27001
  • System availability target of 99.9% uptime
  • Scalable infrastructure supporting future data volume growth

Projected Business Impact and Benefits of the Analytics Solution

Implementing this analytics dashboard is expected to significantly enhance data visibility, reduce decision-making time by up to 30%, improve data accuracy, and empower stakeholders with actionable insights, thereby supporting strategic growth and operational efficiency.

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