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Development of an Interactive and User-Centric Digital Resource Platform
  1. case
  2. Development of an Interactive and User-Centric Digital Resource Platform

Development of an Interactive and User-Centric Digital Resource Platform

oomphinc.com
Education
Non-profit

Identified Challenges in Digital Resource Accessibility and User Engagement

A regional educational platform serving residents with a broad spectrum of research tools, online portals, and state resources faces increasing difficulty in content organization, updating, and making resources easily discoverable. Users struggle to navigate the platform efficiently, leading to decreased engagement and utilization, while content managers face challenges in maintaining and expanding the resource offerings effectively.

About the Client

A regional educational and research portal for a state-level public institution, serving diverse community needs through curated digital resources and tools.

Goals for Enhancing User Engagement and Content Management Efficiency

  • Redesign the platform with a modern, energetic brand identity that reflects regional pride and fosters interaction.
  • Implement a more flexible and intuitive information architecture to improve discoverability and navigation for diverse user personas.
  • Introduce personalized browsing experiences using visual personas and curated content lists tailored to distinct user groups such as students, teachers, parents, and adults seeking continuing education.
  • Replace the existing broad FAQ section with an interactive 'Ask an Expert' feature that allows user submissions and publishes common queries for community reference.
  • Enable easy content updates and expansion for platform administrators through improved content management tools.
  • Increase overall platform usage and resource utilization across all target audiences.

Key Functional System Features for an Interactive Educational Platform

  • Robust search and filter tools for quick access to frequently used databases and resources.
  • Persona-based content architecture featuring curated lists tailored to different user types.
  • Interactive dropdown menus and guided exploration sections like 'Find Resources for You' and 'Explore Topics'.
  • An interactive 'Ask an Expert' page for submitting questions, with common queries displayed as browsable answers.
  • Modern branding elements including logoography and color schemes that evoke curiosity and regional identity.
  • Simplified navigation with intuitive categories and topical groupings for better user onboarding.

Preferred Technologies and Architectural Approaches

Modern responsive web frameworks ensuring mobile and desktop compatibility.
Content management system with flexible taxonomy and tagging features.
Interactive UI components for dynamic content display and user engagement.
Analytics tools for tracking user interaction and resource utilization.

Essential External System Integrations

  • Third-party research and learning platforms via API for seamless access.
  • Social media and bookmarking tools for resource sharing.
  • Analytics and tracking tools to measure engagement metrics.
  • User authentication systems for secure submissions and interactions.

Performance, Security, and Scalability Expectations

  • Platform should handle increasing user traffic with scalable infrastructure.
  • Page load times under 3 seconds for optimal user experience.
  • Secure user submissions and data protection to maintain trust.
  • Accessibility compliance to serve users with disabilities.
  • Content update processes that support multiple simultaneous editors without system downtime.

Expected Benefits and Business Impact of the New Platform

The redesigned platform aims to significantly improve content discoverability and user engagement, fostering greater utilization of educational resources. Expectations include increased site traffic, more effective resource sharing, and higher satisfaction among diverse user groups. These improvements will support the platform's role as a dynamic, community-focused digital library, ultimately enhancing educational outreach and community support initiatives.

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