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Development of an Immersive Virtual Venue Visualization Platform for Event Management
  1. case
  2. Development of an Immersive Virtual Venue Visualization Platform for Event Management

Development of an Immersive Virtual Venue Visualization Platform for Event Management

globaldev.tech
Hospitality & leisure
Real estate
Event Planning

Challenges Faced by Event Venues in Remote Client Engagement and Venue Planning

Traditional in-person venue inspections and onsite planning limit client engagement, especially under restrictions such as those experienced during the COVID-19 pandemic. Event management businesses require innovative solutions to communicate venue layouts, facilitate virtual tours, and support remote collaboration, thereby reducing physical site visits and expanding their reach to prospective clients and investors.

About the Client

A mid to large-sized event venue or management company seeking to offer remote virtual tours, customizable floor plans, and enhanced client collaboration tools through immersive 3D visualization technology.

Goals for Enhancing Venue Visualization and Client Interaction

  • Develop a cloud-based platform enabling fully immersive, photorealistic virtual venue tours with 360-degree views.
  • Implement real-time editing capabilities for floor plans and furniture arrangements to demonstrate customization options during client presentations.
  • Integrate collaborative sharing tools to facilitate screen sharing and live modifications with clients and stakeholders.
  • Support scalable 3D modeling workflows by incorporating expertise in creating high-fidelity interior representations.
  • Enhance remote engagement to reduce reliance on physical site visits, increase booking conversions, and improve client satisfaction.
  • Provide an infrastructure that easily adapts to evolving regulations and client needs, ensuring robustness and flexibility.

Core Features and Functional Specifications of the Virtual Venue Platform

  • 3D photorealistic virtual tour environment with 360-degree panoramic views of interiors.
  • Real-time editing of floor plans, furniture arrangements, and layouts with instant visual updates.
  • Interactive navigation allowing users to explore venue spaces freely within the virtual environment.
  • Live screen sharing and concurrent session support for collaborative client presentations.
  • Support for importing and integrating high-quality 3D models of interiors and furnishings.
  • User management and access controls to facilitate tailored experiences for different stakeholders.
  • Mobile and desktop compatibility ensuring accessibility across devices.

Technological Foundations and Architectural Preferences

Cloud-based hosting environment for scalability and remote accessibility
3D modeling and rendering technologies supporting photorealistic visualizations
Real-time collaboration frameworks to enable live updates and sharing

External Systems and Data Interconnectivity Needs

  • Third-party 3D model repositories or internal design asset libraries
  • Video conferencing and screen sharing platforms
  • Customer relationship management (CRM) systems for client data and lead management

Performance, Security, and Scalability Expectations

  • System must support at least 50 concurrent users with smooth performance
  • High-resolution virtual tours with minimal latency (<2 seconds for rendering updates)
  • Robust security protocols to protect sensitive client data and intellectual property
  • Scalable architecture capable of handling increasing model complexity and user demand

Anticipated Business Benefits and Impact Metrics

This platform aims to significantly improve remote client engagement, reducing in-person site visits by at least 40%, increasing booking conversion rates by approximately 20%, and enhancing overall client satisfaction through immersive visualization. It will position the organization as a leader in innovative virtual venue solutions, fostering growth in new markets and expanding its client base.

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