The client faces difficulties in creating an intuitive, stylish e-commerce website that allows users to easily browse collections, supports dynamic content updates, and integrates social impact features such as cause voting. They require a platform that enables full content management flexibility, advanced filtering, and secure payment processing to attract and retain their target demographic while promoting societal and environmental awareness.
A mid-sized online retail company aiming to enhance customer engagement through a customizable shopping experience and social impact features.
The new platform is expected to deliver a modern, engaging shopping experience with seamless mobile and desktop usability. It will empower the client with flexible content management, foster customer engagement through cause voting, and support secure transactions. Based on comparable projects, these features could lead to increased customer loyalty, higher conversion rates, and enhanced brand awareness, with project completion achievable within 10 months using an efficient, transparent development process.