Development of an Automated Donor Engagement Chatbot for Non-Profit Fundraising

The organization faces high volumes of online inquiries related to fundraising, volunteer sign-up, and event updates, especially during large-scale fundraising campaigns. Manual responses are time-consuming, lead to delays, and strain volunteer resources, risking decreased social trust and engagement. Additionally, there is a need to prevent offensive language and abusive messages to protect volunteers and maintain a positive community image.

A large, well-established non-profit organization specializing in pediatric healthcare fundraising, with a significant online presence and volunteer network.

• Automate the response to recurring donor and volunteer inquiries to improve response times.
• Increase efficiency of volunteer support during major fundraising campaigns.
• Reduce manual workload on communication teams, freeing volunteers to handle non-standard queries.
• Implement a solution capable of processing a significant portion (targeting 80%) of online interactions automatically.
• Ensure platform security by filtering offensive language and preventing abuse.
• Deliver the project within a tight timeframe to support upcoming major campaigns.

• Integration with popular messaging platforms (e.g., Messenger, WhatsApp) to facilitate direct communication with supporters.
• Natural language processing to understand and respond to a variety of questions about the organization’s goals, processes, and activities.
• Automation of responses to around 100 distinct queries related to donations, volunteering, event scheduling, and campaign progress.
• Mechanism for filtering offensive or abusive language to protect volunteers and maintain community standards.
• Real-time analytics and reporting dashboard for monitoring conversation volumes, common queries, and system performance.
• User-friendly interface for volunteers to review automated interactions and intervene when necessary.
• Serverless backend architecture to ensure scalability and quick deployment.

• Messaging platforms (Messenger, WhatsApp, or similar chat services)
• Donation tracking and management systems to update campaign status
• Volunteer registration and database systems
• Language filtering and moderation tools

• System should process up to 80% of online queries automatically during high-volume periods
• Response time for automated replies should be under 2 seconds
• Scalability to handle peak campaign volumes often reaching thousands of simultaneous conversations
• Robust offensive language filtering to prevent abuse, ensuring volunteer safety
• High availability with 99.9% uptime to support continuous support during campaigns

By implementing the automated chatbot system, the organization aims to significantly reduce response times, with targeted automation covering 80% of inquiries during major campaigns. This will enhance supporter engagement, streamline volunteer workflows, and strengthen social trust, ultimately boosting fundraising efficiency and campaign success.