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Development of an Advanced Augmented Reality Virtual Try-On Application with Real-World Glasses Retention
  1. case
  2. Development of an Advanced Augmented Reality Virtual Try-On Application with Real-World Glasses Retention

Development of an Advanced Augmented Reality Virtual Try-On Application with Real-World Glasses Retention

coherentsolutions.com
Retail

Enhancing Virtual Try-On Capabilities for Eyewear Retailers with Real-World Glasses Retention

The client faces challenges in providing an immersive virtual try-on experience that allows customers to keep their existing glasses on while trying on new eyewear virtually. Technological limitations previously prevented real-time removal and replacement of glasses in live video feeds, restricting the realism and convenience of the AR shopping experience.

About the Client

A large-scale retailer specializing in optical products, seeking to enhance customer experience through innovative AR solutions for online and in-store shopping.

Objectives for Enhancing AR Virtual Try-On Technology

  • Develop a mobile application enabling real-time removal of real glasses from users' faces in live video streams on iOS devices.
  • Implement advanced neural networks to accurately detect and track diverse glasses in different shapes, sizes, and colors under various lighting conditions.
  • Create a semantic segmentation system for glasses and inpainting algorithms to seamlessly erase real glasses and overlay virtual eyewear.
  • Ensure real-time performance at 30 frames per second to deliver a smooth user experience.
  • Refine the application based on user testing feedback to reduce artifacts and improve processing efficiency.
  • Position the application as a forefront offering in AR eyewear retail solutions, boosting brand recognition and driving sales through increased customer engagement.

Core Functional Requirements for the AR Virtual Try-On Application

  • Real-time neural network-based detection and tracking of glasses in live video feeds.
  • Semantic segmentation of glasses to differentiate them from facial features.
  • Inpainting algorithms to erase real glasses seamlessly from the video stream.
  • Augmented reality overlay of virtual glasses, adapting to user movements and lighting conditions.
  • Support for diverse glasses shapes, colors, and sizes.
  • User interface optimized for ease of use and quick feedback integration.
  • Performance optimization to achieve 30 FPS on mobile devices.

Technology Stack and Architecture Preferences

Mobile development on iOS platform
Neural network frameworks such as TensorFlow or PyTorch
Semantic segmentation and inpainting models for image processing
AR SDKs compatible with iOS, such as ARKit
On-device processing for real-time performance

External System Integrations Needed

  • AR SDK to enable augmented reality overlays
  • Neural network deployment frameworks for on-device AI processing
  • User testing platforms for feedback collection and app refinement

Performance, Security, and Scalability Requirements

  • Achieve a consistent 30 FPS performance on standard mobile devices
  • Ensure high detection and tracking accuracy across diverse lighting conditions and glasses types
  • Maintain user data privacy and security during app operation
  • Design scalable architecture to accommodate increasing user loads and future feature enhancements

Projected Business Impact and Benefits

The implementation of this advanced AR try-on application is expected to significantly enhance the customer shopping experience by allowing realistic virtual try-ons with real-world glasses retained. Anticipated outcomes include increased brand recognition, higher customer engagement, and a measurable boost in sales figures, mimicking previous successful deployments that achieved substantial market differentiation and consumer interest.

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