The client requires a solution to provide users with easy access to a comprehensive database of press articles in audio format, including current and archival content. The platform must cater to a broad audience, including individuals with disabilities, and adapt to market changes to enhance user experience and accessibility.
A major media organization or digital press publisher seeking to expand accessibility and user engagement through an audio content platform.
The platform is expected to significantly enhance access to press content for a broad audience, including persons with disabilities. By adopting scalable and performance-optimized solutions, the client aims to increase user engagement and retention. The initiative will position the organization as an industry leader in accessible media services, potentially expanding user base and content reach, thereby contributing to increased brand loyalty and market share.