The client faces difficulty in motivating users to adopt healthy sleep behaviors and actively engage with sleep tracking data. Existing solutions lack incentivization mechanisms that leverage blockchain technology, limiting user retention and data monetization opportunities. Additionally, integrating real-world sleep data from wearable devices into a secure and transparent digital platform remains a technical challenge.
A health and wellness technology company specializing in sleep tracking devices and sleep health solutions, aiming to incentivize healthy sleep habits through blockchain-based rewards.
The platform is expected to enhance user engagement through incentivization, motivate healthier sleep practices, and establish a new revenue stream via blockchain token economies. Anticipated metrics include onboarding over 11,917 devices within the initial phase, building a community exceeding 200,000 users, and creating a trusted ecosystem that leverages secure, transparent rewards based on real-world sleep data.