Healthcare market research organizations struggle with inefficient data collection processes, low participant engagement, and limited automation in managing contact information and survey responses, leading to delays and inaccuracies in market insights.
A healthcare market research organization with a global presence, focusing on collecting and managing data from healthcare professionals to support marketing and analytics efforts.
The new registration and data submission platform is expected to streamline participant onboarding, increase engagement rates by at least 15%, reduce manual effort by 30%, and accelerate data collection timelines, ultimately improving the quality and timeliness of market research insights.