Development of a Two-Sided ESG-Focused Marketplace with Custom Shopify Sales Channel Integration

The client operates a partially developed online marketplace focused on ESG-certified products, facing issues with backend stability, performance, complex infrastructure, and limited Shopify integration capabilities. They require a reliable platform to finalize development, onboard socially responsible brands efficiently, and support future growth while maintaining cost-effectiveness.

A rapidly growing online marketplace aimed at certifying and promoting socially responsible brands, leveraging scalable infrastructure and seamless Shopify integration.

• Complete the development and launch of a fully operational two-sided marketplace supporting thousands of ESG-certified products.
• Design and develop a custom Shopify sales channel app for seamless onboarding and product listing of ESG brands.
• Optimize backend infrastructure to enhance platform stability, scalability, and response times, targeting a 40% reduction in server load and 30% improvement in response times.
• Achieve high platform uptime of 99.9%, ensuring reliable customer experience.
• Secure Shopify approval for the custom sales channel app, positioning the client among a select group of approved Shopify Sales Channels.
• Provide strategic technical and business consulting to support sustainable growth and future expansion plans, including fundraising support.

• Complete the development of a user-friendly, scalable two-sided marketplace platform supporting thousands of verified ESG products.
• Build a custom Shopify sales channel application enabling direct product listing and management for ESG brands within Shopify’s ecosystem.
• Implement a robust backend infrastructure optimized for high performance, stability, and scalability, capable of handling increased user and product loads.
• Ensure secure and seamless integration between the marketplace platform and Shopify’s API standards.
• Design UX/UI with a focus on ease of onboarding for brands and improved shopping experience for consumers.
• Incorporate infrastructure improvements such as AWS services (Lambda, Fargate, Elasticsearch, PostgreSQL) for flexible and scalable deployment.

• Shopify API for development and approval of custom sales channel app
• AWS services for deployment, scaling, and monitoring
• Third-party verification services for ESG certification validation

• Scalability to support thousands of products and concurrent users
• Platform response times improved by at least 30% post-optimization
• Server load reduction by approximately 40% through infrastructure optimization
• High availability with 99.9% uptime
• Security standards complying with industry best practices to protect sensitive data

The platform is expected to facilitate the launch of thousands of ESG-certified products, increasing brand visibility and consumer trust. Achieving Shopify approval positions the client among a select group of dedicated sales channels, enhancing sales potential. Backend infrastructure optimization will improve user experience, reduce operational costs, and support future growth initiatives, leading to greater scalability, higher uptime, and improved response times crucial for customer satisfaction and competitive advantage.