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Development of a Transparent Real Estate Marketplace Platform
  1. case
  2. Development of a Transparent Real Estate Marketplace Platform

Development of a Transparent Real Estate Marketplace Platform

appetiser.com.au
Real estate
Business services
Financial services

Identifying Challenges in Traditional Real Estate Transactions

The client faces issues with lack of transparency, limited support, and unclear processes in the current real estate market, leading to buyer apprehension and inefficient property discovery, especially for premarket and off-market properties.

About the Client

A forward-thinking real estate startup aiming to revolutionize property listings by offering direct access to premarket properties and fostering transparency between buyers and sellers.

Goals for Transforming the Property Listings Experience

  • Develop a web-based platform that connects buyers directly with property owners for premarket listings, increasing transparency and trust.
  • Streamline the property discovery process, including off-market properties, to enable users to easily find their ideal homes.
  • Implement features that manage user expectations and reduce apprehension through clear communication and initial bid capabilities.
  • Leverage data and technology to position the platform as a leading, innovative solution in emerging real estate markets globally.

Core Functionalities for a Next-Generation Real Estate Marketplace

  • User registration and profile management for buyers and property owners.
  • Advanced search and filtering capabilities for premarket and off-market properties.
  • Direct messaging system facilitating transparent communication between buyers and owners.
  • Initial bid submission feature allowing buyers to make offers early in the process.
  • Property listing management with support for premarket and off-market property details.
  • Assessment tools to help users evaluate properties and manage expectations.
  • Backend analytics dashboard for property owners to monitor inquiries and bids.
  • Responsive design for accessibility across devices.

Preferred Technologies and Architectural Approaches

Progressive web application framework
Cloud infrastructure (e.g., cloud hosting, scalable architecture)

Essential External System Integrations

  • Third-party government legislation APIs for compliance updates
  • Cloud storage solutions for property media
  • Communication infrastructure (e.g., AWS infrastructure, messaging services)

Critical Non-Functional System Attributes

  • Scalability to support increasing user base and data volume
  • High performance with low latency for browsing and messaging
  • Security measures to protect user data and transaction integrity
  • Compliance with relevant legal and regulatory standards

Projected Business Benefits and Market Positioning

The platform is expected to significantly enhance transparency and user confidence in property transactions, resulting in increased user engagement, faster property sales, and positioning the client as a market leader in innovative real estate solutions. Key metrics include improved user satisfaction and growth in property inquiries and bids.

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